distribution tYPES

PAMPHLETS - MENUS - MAGNETS

We offer clear, simple and competitive pricing to suit your budget

Solo flyer drop

 

What does the service involve?

 

We deliver your flyers on their own, which means there are no other flyers for your materials to compete against

Shareplan flyer drop

 

What does this service involve?

 

We deliver your flyers alongside other non-competing leaflets.

 

The result is lower rates as you're effectively sharing the delivery, and the associated distribution cost.

 

* Only 3 non-competing flyers on each distribution run, subject to availability.

Other distribution options

 

Business to business delivery - based on one person to distribute per day.

 

Tailor made distribution - based on 1 person per day

The benefits of Letterbox Distribution

Leaflet distribution - also known as letterbox distribution, door drop distribution, door to door, leafleting or unaddressed mail – takes your message directly into peoples’ homes and businesses.

 

It is a widely used customer acquisition tool, used by 80% of the top 100 advertisers. It is a very effective media for distributing magazines, newsletters, catalogues, product samples and regulated communications.

 

Market research shows door to door distribution has an important place as part of the modern media mix:

 

  •  87% of households remember receiving specific leaflets
  •  84% of households would respond to a money off coupon or online code
  •  45% of households keep leaflet offers for future use
  •  93% of customers like receiving product samples and offers delivered through their door

 

To create a successful door to door campaign there are three key areas to consider - your target market, the creative and offer and delivery.

 

At Omni Direct Letterbox Marketing we’ll help you create and plan your campaign before providing flexible, reliable and timed delivery to your target market.

 

Data Sources: Royal Mail Fresh Minds Research (2011) & The Direct Marketing Association

DIRECT MARKETING WORKS

We do not roll flyers into bundles, we place them in the Letterbox early in the day, so that they are flat and at the bottom of the Letterbox, before Australia Post arrives. Most Companies will roll a bundle of Catalogues, then insert Flyers in the middle.